featured Lab Grown vs Natural Diamonds: Environmental Impact Compared
The Ground Beneath Every Mined Diamond Somewhere between 90 and 150 metres below the surface of the Kalahari or the Siberian plateau, a kimberlite pipe holds a cluster of diamonds that formed roughly three billion years ago. Getting to those diamonds requires moving a staggering amount of material. For every single carat of natural diamond extracted, approximately 100 square feet of land...
Lab Grown Diamonds and the Environment: How Elevé Diamonds' Stones Are More Sustainable
The Ground That Gets Left Behind Mining a single carat of diamond typically requires moving around 250 tonnes of earth. That figure, cited in multiple independent analyses, does not include the downstream effects — the tailings piles that persist for decades after a mine closes, the waterways that absorb runoff, or the forest cover that does not grow back on the timescale...
Three Generations of Tibarumal Craftsmanship: How Pankaj Gupta Built Elevé Diamonds
A Century That Started With One Decision Sometime around 1915–16, a young man from a land-owning family in Haryana left behind the certainty of inherited fields and followed his instinct toward precious stones. Tibarumal Gupta arrived in Hyderabad—then the seat of Nizam power, already legendary as the City of Pearls—and by 1920 had formally launched a jewellery firm. It was a decision...
